How does Market Research aid in product development.
Introduction Market research is done to help firms get the most out of the time, money, and resource...
How does Market Research help in Improving Customer satisfaction and loyalty?
Strong customer satisfaction can significantly reduce costs and raise earnings, but many businesses ...
How can Market Research reduce your customer acquisition costs?
Introduction Successful marketers use market research to make better business decisions, maintain th...
Exploring the future of market research: 2020 and beyond
With no ability to foresee the COVID-19 pandemic and its effects on all of us in both our personal a...
How to convert your passives into promoters?
Running a Net Promoter Score (NPS) survey will let you know the percentage of your detractors, passi...
Measuring customer satisfaction effectively
Measuring customer satisfaction (CSAT) is essential to understand how your customers feel about your...
Understanding your customer needs better
The cornerstone of any successful business is addressing customer needs. For that, you need to ident...